mardi 17 janvier 2012

Philippa Gamse: 42 Rules For A Web Presence That Wins - Blog Business Success Radio

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Web strategy expert and author of the very practical and idea filled book 42 Rules for a Web Presence That Wins: Essential Business Strategy for Website and Social Media Success, Philippa Gamse, CMC, describes how to improve your overall internet presence to add value and revenue to your company. Philippa shares ideas to prevent the all too frequent problem of leaving money on the table through we strategies and tactics that drive traffic to the site and convert those visitors into paying customers. Philippa offers valuable insights into better communicating with customers and for building powerful connections that last and result in returning clientele. Learn how to build and maintain a website that really works for you and your business through enhanced strategies and a more visible web presence.

Philippa Gamse is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.

The show airs live on Thursday, January 19, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.

Web strategy expert and author of the very practical and idea filled book 42 Rules for a Web Presence That Wins: Essential Business Strategy for Website and Social Media Success, Philippa Gamse, CMC, describes how to improve your overall internet presence to add value and revenue to your company. You will learn:

* The importance of an effective web presence for your company

* How to prepare a strategy and choose the right tactics to achieve your goals

* How to create effective content that speaks to the target audience

* How to measure the results and effectiveness of your company web presence



Philippa Gamse (photo left) is a web strategy pioneer. Philippa Gamse has been working with Internet applications since 1991. Originally from the UK, she formed her US-based consulting and speaking practice in 1995. Philippa drills deep into the visitor experience, and creates actionable and specific recommendations for your Web presence. Clients report significant improvement in quality Web traffic, visitor engagement, customer loyalty and qualified sales leads within 30 days of implementing her recommendations.

Philippa was the sole featured expert for the cover story on effective Web strategies for UPS Compass Magazine Fall 2009, distributed to more than one million businesses. She is a Certified Management Consultant – an ISO-accredited designation recognized in over 60 countries.

My book review of 42 Rules for a Web Presence That Wins: Essential Business Strategy for Website and Social Media Success by Philippa Gamse, CMC.

Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.

BlogTalkRadio.com

If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.

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To call in questions for my guest, the number is: (347) 996-5832

Let's talk with web strategy expert and author of the very practical and idea filled book 42 Rules for a Web Presence That Wins: Essential Business Strategy for Website and Social Media Success, Philippa Gamse, CMC, as she describes how to improve your overall internet presence to add value and revenue to your company. Philippa shares ideas to prevent the all too frequent problem of leaving money on the table through we strategies and tactics that drive traffic to the site and convert those visitors into paying customers. Philippa offers valuable insights into better communicating with customers and for building powerful connections that last and result in returning clientele. Learn how to build and maintain a website that really works for you and your business through enhanced strategies and a more visible web presence on Blog Business Success Radio.

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